What Is SEO?

SEO stands for: search engine optimization.

what is seo

Which basically means the process to improving a website's performance in search engines. Specifically, it means the process to try and rank a website higher in Google's free organic search results.

The higher a website ranks in search engines, the more visibility and clicks the site can get from searchers.

That's why it's important to improve your SEO.

How Does SEO Work?

Major search engines like Google and Bing have bots that crawl the web. They collect the info on web pages and put them into an index.

Then those pages are analyzed and categorized which determines the order the indexed pages show up when people search related keywords.

Search Ranking Factors

There are hundreds of factors that can go into how and why a search engine shows the results they do. A few of the top rankings factors and signals can indlude:

  • Quality of the text content on the webpage
  • Relevance and quality of the site's backlinks (other websites linking to yours)
  • Page loading speed (the faster the site loads, the better)
  • Keywords in title tag
  • SSL certificate
  • Mobile-friendliness of the site
  • And many, many more.

How Can Improve SEO Help with SEO?

We can help with all of those search engine ranking factors and more.

We are experts and have been working with thousands of websites over the years to improve rankings in search engines like Google.

If you've been asking yourself any of these questions:

  • What is SEO?
  • What is SEO Marketing
  • What is Search Engine Optimization and How It Works
  • How Can I Rank My Website Higher in Google?

Then give us a call or text to start getting some help with your website. The number is: 847-969-5333

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